BrightPath Design

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If your company were a person, how would you describe their personality?

What are the company's outward-facing core values, and how can these be reflected in the brand?

How does the company want to be perceived by its clients and the wider industry?

Do you have preferences in how the brand personality and values are communicated through visual elements such as color, typography, and imagery?

What are some brands that your company admires or aspires to be like, and why?

Branding Questionnaire #2