UWMSA

The Student Association at the University of Wisconsin-Milwaukee was in desperate need of rebranding after they restructured their governance and set about the task of building a new, student-focused image. Hoping for a brand style that was accessible, bright, professional and easy to integrate, we developed a logo that made use of the university’s color scheme while still presenting a very distinct brand image.

The accompanying website was redesigned completely using the OrgSync content management system. It was the first Orgsync site at UWM to make use of jQuery and the Bootstrap framework, and was designed with students in mind as the primary audience.

Tools used: Adobe Illustrator, Orgsync

Client: Student Association at the University of Wisconsin-Milwaukee